Groundbreaking ceremony in hologram for an Interxion data center
In order to offer a unique and memorable groundbreaking ceremony, the Interxion Marketing teams trusted us and used our different holographic solutions.
The event inaugurating the new construction project named #PAR8, Interxion’s 8th data center in Paris, took place on October 13, 2020 on the construction site in La Courneuve.
Les visiteurs sont accueillis par une pyramide holographique présentant un Motion Design 3D du logo Interxion en hologramme. Plus tard, ce contenu sera replacé par une animation 3D représentant la construction du Datacenter étape par étape et dévoilant ainsi le rendu final du bâtiment.
Two holographic propellers were installed on the event stage. Synchronized with the control room, they were able to broadcast a countdown followed by a hologram fireworks display to the rhythm of the speech of the President of Interxion France. Once completed, the 3D animation of the Datacenter broadcast in the pyramid was also broadcast on the propellers.
Finally, visitors could leave with a Magic Hologram holographic kit, personalized in the colors of the event which allowed them to see the hologram of the ceremony from their smartphone.